What are the custom wine labels made of?

Our personalised wine labels are currently available in two material options: White laid paper - Uncoated, ribbed white paper for a premium look and feel, finished with extra wet strength properties and an acrylic adhesive. White plastic - Glossy white plastic with an acrylic adhesive.

Wine Labels

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Printed in Australia

Turn bottles into branded products and memorable gifts with custom waterproof wine labels. Assorted shapes, sizes and materials available. See details

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Materials

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Browse our templates

Create crisp wine bottle labels for branding, gifts and more.

8 size options
4 shapes available
Paper & plastic material options
Waterproof sticker rolls
Vivid, full-colour printing

Standout professional packaging

Looking to create attractive product packaging or impress at trade shows and events? Our custom wine labels can help make your wine (or even soft drink or spirit) stand out on a table, in a display or on a rack.

Features that stick & shine

Available as practical, waterproof sticker rolls, our personalised wine labels come in a variety of shapes, sizes and materials to help you brand your bottles exactly the way you want. So, whether you’re looking to create elegant packaging, celebrating a milestone or handing out a memorable gift, we can help you create wine bottle labels that people will admire with each glass.

Simple design experience

To start creating your wine labels, explore our gallery of fully customisable design templates. Once you’ve found a favourite, head straight to our design studio and make it yours. Have your own custom wine label with a photo ready to go? Simply upload it using our easy design upload option. We’ll take care of the rest, and your wine labels will reach you looking crisp and ready to impress.

Vistaprint offers Wine Labels design templates in assorted styles.

FAQs

Reviewed by 26 customers

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Smaller and duller than I was expecting

28 Aug 2026 | Maryanne R. |

Verified Buyer

Website was smooth and easy to use, but ‘life size’ image looked a lot larger and brighter than what actually came. Yes I checked the measurements, but the font came smaller and the colours flatter. Delivery was prompt.

Response from Vistaprint Customer Care Team:

We’re glad to hear you found our website smooth and easy to use and that your order arrived promptly. We’re sorry, however, that the wine labels appeared smaller, duller, and with a smaller font than you expected compared with the on-screen preview. We understand how important it is for the finished product to closely match your design. If possible, could you please share a photo of the labels you received? This would help us better understand the issue and review the print quality and appearance. We appreciate you taking the time to share these details, as your feedback helps us identify areas where we can improve.

Wine labela

17 Aug 2026 | Emma H. |

Verified Buyer

They do the job but are smaller than expected (not size in picture) and very dull print.

Response from Vistaprint Customer Care Team:

We’re sorry to hear that the wine labels were smaller than you expected and that the print appeared dull. We understand how important it is for the finished product to meet your expectations. We’d appreciate it if you could share a photo of the labels you received, including the size and print quality, so we can take a closer look and better understand the issue. Thank you for bringing this to our attention, and we’ll be sure to share your feedback with the appropriate team.

Witty labels

30 Jan 2026 | Karen H. |

Verified Buyer

Personalised witty wine labels - gets the laughter going before they’ve even had a drop. Great quality.

Wine labels

20 Dec 2025 | Ruth B. |

Verified Buyer

look really good

Food labels

28 Nov 2025 | stella t. |

Verified Buyer

Simple, user friendly design templates. Great quality finished product with fast delivery.

Displaying Reviews 1-5

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

Frequently Asked Questions

Our wine label sticker rolls are 0.05 mm in thickness.

Our wine labels are made to last up to 2 years.

Yes, you can. We recommend using a permanent marker to write on your wine labels.

Yes, we do. While the material itself is white, our full-colour printing makes it easy to print any colour you want on your personalised wine labels.

Yes.

Our personalised wine labels are currently available in two material options:

White laid paper - Uncoated, ribbed white paper for a premium look and feel, finished with extra wet strength properties and an acrylic adhesive.
White plastic - Glossy white plastic with an acrylic adhesive.

Wine Labels