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Marketing Materials

Get your business the attention it deserves with a set of customised marketing materials.

Step up your branding game with custom marketing materials for small businesses.

Ready to get the word out about your business, or looking to give your branding a refresh? Custom marketing products are a great way to set your business up for success. Whether you’re running a restaurant, a gift shop or work in real estate, you can find the right product to get the word out.

Come prepared to business meetings, tradeshows, events and more with a matching set of marketing materials that'll set you apart from the competition. From flyers to menus and more, VistaPrint offers fully customisable templates to help you create a cohesive look that customers won’t forget.

To get started creating your marketing materials, explore our designs available for a wide range of industries and customise them to make them your own. Whether you’re creating a simple postcard or detailed flyer design, we’re here to make the process as simple as possible – with expert design help ready if you need it.

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Frequently Asked Questions

Flyers are similar to brochures, but they’re usually printed on a single, flat sheet of paper. However, also offer folded flyers. They can be used to convey information about an event, product, service or promotion and are often placed on shop counters, added to post or distributed by hand.

Postcards are made of thicker paper stock and are usually used for sending short messages or greetings by post. They can also be used for promotional purposes, such as announcing a sale, offering a discount or saying thank you to customers for orders.

Brochures come in various sizes and are used to provide detailed information about a product, service or event. They always have multiple folds and are usually printed on thinner paper stock. They can be used to share educational content, like brand stories or assembly guides.

Our stapled booklets can have anywhere from 8 to 64 pages. They’re a great option for product catalogues, newsletters or sharing in-depth information about your products or services.

Yes, you can use your own design for most of our products – just click on “Upload my own design” after selecting your preferred order quantity. We accept .pdf, .ai, .jpeg, .png, .doc and .ppt. files.

This depends on your order and the delivery speed that you choose.
For a full breakdown of our shipping options and costs, you can visit our delivery page. We'll always show you any delivery charges in your cart at checkout.

To create an eye-catching and effective flyer or pamphlet, we recommend you keep the following three tips in mind:

  • Use no more than 2 fonts. Too many text styles make a design look less professional and it’s harder to read and understand. Font size matters too. Keep headlines big and bold and don’t go below 10 points for your body text – you want everyone to be able to read what you have to say.

  • Make your headline count. You only have a few seconds to get someone’s attention. Make your headline copy and font simple, clear and easy to read.

  • A good photo goes a long way. You know the expression about a picture being worth 1,000 words? It’s true. Huge blocks of text can be intimidating – use a great photo to help tell your story and invite a reader in.

Flyers and brochures are one of the fastest ways to get your word out. They're commonly used for targeted messaging, like highlighting promotions or events.

Postcards are a popular choice for mailing campaigns. Businesses also commonly tuck them into packaging to thank customers or share additional product information.

Vouchers & loyalty cards are great for encouraging repeat business. They’re commonly given to customers after their purchase – whether in-stores or online.

Sheet stickers are great for adding your signature style to your product packaging.

Yes. As long as you have a QR code set up, you can add it to most of our products in our online studio. Need ideas to start with? Check out how to use QR codes to grow your small business.


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