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Product Labels

Add professional (and informative) stickers to everything you sell. Explore fully customisable design templates and an easy design upload. See details
24 starting at $6.99
100% satisfaction guaranteed

Create a look customers can trust, with all the info they need.

  • 6 size options
  • 3 shape options
  • 2 finish options
  • Vivid, full-colour printing
  • Quantities from 24 to 4,800

Now you can show customers the care and detail you put into each of the products you sell – and look like a pro while doing it. Custom product labels work overtime for businesses: Not only do they let you provide product names and ingredients to your customers, they also help you build a cohesive, professional look across everything you sell.

Ready to create? Explore our assortment of fully customisable design options. Once you’ve found a favourite, make it yours by adding all your custom touches. We’ll print your design on white paper sheets with self-stick adhesive backing. Your labels will arrive ready for you to peel off and add to bags, boxes, jars and more.

Product Labels

Frequently Asked Questions

All of our product labels are printed on white paper. That doesn’t mean you’re limited in colour options and designs! Our full-colour printing means that you can print on as much (or as little) of your labels as you’d like.

Your labels will be printed on sheets that are either 291 x 432 mm or 216 x 292 mm.

Yes. If you plan to write on your product labels, we recommend picking the matte option – it’s the easiest to write on. If you really like the look of a gloss finish, just make sure you use a permanent marker.

Paper labels are a great, durable option for indoor use and with dry-ingredient products – if your labels won’t come in contact with liquid, you’ll be in great shape. If you intend to label products that contain (or are exposed to) oil, lubricants or cold temperatures, we recommend choosing a Glossy finish.

You can order a single sheet of custom stickers to try them out before committing to a higher quantity.

Options: Product Labels


Product labels
Oval Product Labels
Circle Labels


Smooth and uncoated.

Slick and shiny.

Product Specs & Templates

Review Snapshot

296 Reviews

Ratings Distribution
  • 5 Stars
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  • 2 Stars
  • 1 Star

Reviewed by 296 customers

Amazing quality

Submitted 2 Apr 2021 By AUSSIEQ BBQ From Ipswich

I was surprised with the overall quality and would happily purchase again.

Amazing quality


Submitted 9 Feb 2021 By Marie From Perth

Small round labels writing too small and at the bottom line of writing is off centre

We are truly sorry to learn that your Product Labels were printed in an unsatisfactory manner. Thanks for sharing your feedback. We're happy to see that you contacted our Customer Support team and they helped with a replacement order. - JS

Response from Vistaprint Customer Care Team:

item not centered, disappointing as it was altered by vista

Submitted 25 Jan 2021 By warning label From adelaide

item not centered, disappointing as it was altered by vista so this didnt happen

We are sorry to hear that the print on your Labels were not centered. We recommend that you get in touch with our Customer Support Team at 1800-864-973 if you still need help, we'll be happy to make it right. - ZW

Response from Vistaprint Customer Care Team:

I would buy from you again definitely.

Submitted 13 Jan 2021 By Tom the Leopard From Wallangarra

Excellent service from you. Labels are a re order and as I wanted. Great communication during the receiving process. Thank you

Service and quality perfect, as usualy

Submitted 6 Jan 2021 By spsrescue From melbourne

Service and quality perfect, as usualy

Displaying Reviews 1-5

Vistaprint offers Product Labels design templates in assorted styles.